Sunday, November 25, 2012

Get Real ROI by Using Effective Viral Media Campaign

The best way to promote your website, products and services on the Internet is Viral Marketing. It is a strategy in marketing which helps to increase general awareness of company's products, services, company, business or brand. It is one of the most widely acclaimed forms of internet marketing because it needs very low budget. This type of marketing implies fast transfer of a marketing message on the web in free viral marketing tools such as YouTube, Facebook and other social media websites built to be viral are used.

Viral marketing is effective, but it depends on a high pass-along rate from person to person. If a large percentage of recipients forward something to a large number of friends, the overall growth snowballs very quickly. It is ethical way of driving more traffic to your website. This type of marketing integrates a variety of initiatives and creative ideas. Star Wars Kid and Afro Ninja are big examples of viral marketing. The things go viral when its content is funny, controversial, or gives something of high value for free or cheap.

With the help of social media and social networking websites, viral marketing is a staple of the internet these days which is quite common for a video, image, or story (having some controversial issues and strong topic) to be quickly shared amongst a large number of people and percentage of the internet users. With help of viral media campaigns your website traffic can be reached at its highest level from nothing to thousands of hits per day. Viral marketing is incredibly cost-effective marketing technique.

Viral media campaigns helps in successfully promoting your products and services among the public without investing huge money for advertising. This campaigning includes planned viral advertising consulting, multimedia development, creation and management of viral contents, social media promotion. Reporting and monitoring of these campaigns is also necessary. With proper planning and implementation of appropriate viral marketing methods, you can achieve targets of your online business.

Social media platforms are active all time, so it's reliable to run viral media campaigns. Media campaign is an effective sales mechanism by which you can build a strong profile online with a lot of connections and achieve success exponentially. If your advertisement is in circulation for long time then more people will find your company or product easily and you can reach the target audience. With this technique of marketing you can take one idea, thought, and message to unlimited amounts of people with few efforts.

How to Get Paid $1.17 for Every New Subscriber

Ask any direct mail business owner where the money is and you'll get the same answer. The money is in the list. The same holds true for internet business owners. The money is in the list.

The difficulty with building a quality list is, it takes time and money. You can advertise on PPC search engines, conduct ezine ad campaigns, work joint ventures with other publishers and generally work yourself half to death trying to get potential subscribers to your free sign up page.

But what if there was a more profitable system that eliminated the freebie subscribers? What if you could generate a subscriber list that was made up of proven buyers from day 1? And each new subscriber paid you $1.17 to be on your list. That makes better business sense.

Sound like a pipe dream? It's not. It's a proven system that builds your list at the same time it adds a cash flow to your business.

The system works like this:

Potential subscribers are offered something of value for free. But instead of being the typical eBook or free report it's a product like an interview or PC video presented on a CD or DVD. The new subscriber is offered the CD for free if they pay the shipping and handling. In actual fact, the price of shipping and handling covers the cost to produce, package and ship the CD and leaves you with a profit.

Let's take a look at a real life example. To increase subscribers for my newsletter, I offered a 1-hour audio interview with Kacper Postawski, a niche marketing genius. The interview was valued at $97, but I offered it as a free CD if the new subscriber paid the postage and handling of $6.95.

Postage and handling charge $6.95

- credit card processing 0.38 (5.5%)

- credit card processor fee 0.45

- $4.95 CD production, packaging, and postage

= $1.17 profit

This offer generated an average of 100 new subscribers per week with minimal promotion.

The drawback to this kind of list building is it's not automated. It takes about 2 hours per week to maintain the database and as it grows bigger it requires more time. In the short term, it's nice to get paid upfront to build a list.

Another variation of this method is to do everything online. After your new subscriber signs up for their freebie, you direct them to a One Time Offer page that allows them to buy an add-on product to enhance their free product. For example, you could offer your new subscribers a free transcription of an interview with an industry expert. During the sign up process, you offer them the audio of the interview for $4.99 or $9.99 or whatever price you wish.

If you generate an average 1% - 2% response to your $9.99 offer, you'll make approximately $10 - $20 per 100 subscribers. It's not a fortune, but it adds up quickly.

Two Easy Steps To Mass Distribute Your Content

You could take all your site pages, blog posts and off-site conent placements and submit them by hand to all the RSS directory sites, but it would be too time consuming to be worthwhile.

Instead, we'll teach you here how to consolidate your material into single RSS feeds and then use one site to get all your content quickly spread to dozens more sites around the web!

Typical Use Examples

Mass Distribute Existing RSS Feeds:

Your Blog's RSS Feed --> Submit Once to Dozens of RSS Directories Your Website's XML Sitemap Feed --> Submit Once to Dozens of RSS Directories Web 2.0 sites (Squidoo, Tumblr, HubPages, etc.) and article directories (EzineArticles, GoArticles, etc.) RSS feeds --> Submit Once to Dozens of RSS Directories

Create An RSS Feed From Any List of Links:

List of Miscellaneous Backlinks --> Create A Single RSS Feed --> Submit Once to Dozens of RSS Directories Take A List of Any Backlinks, Article, PDF, PPT, Video or Bookmark URL submission list --> Create A Single RSS Feed --> Submit Once to Dozens of RSS Directories

Easily Share Your Quality Content

We always recommend creating and sharing quality content online instead of relying on backlink trickery to increase your rankings and traffic.

But there is nothing tricky or unsavory about further distributing your content via RSS feeds and directories. Here's what Google says about RSS in general on their own RSS feed site Google Feedburner:

"Publisher Bottom Line: Feeds permit instant distribution of content and the ability to make it 'subscribable.'"

A Quick "What Is RSS?"

You probably already know what RSS is, but just to be clear as we move forward: RSS is the way to distribute a site's content. It's accessible via a specific URL or by clicking the familiar orange RSS button at right.

WordPress blogs have an RSS feed (righthandplanning.com/feed) and cnn.com has many RSS links organized by topic (cnn.com/services/rss/).

Two Reasons To Use RSS Submission Sites To Promote Your Content

You want to submit all the pages from your website or blog to RSS collection and distribution sites to make them available to people and sites looking for RSS feeds You've submitted your content elsewhere such as articles, video, PDF or Infographs and to other sharing sites such as Squidoo, HubPages, etc. and you want to convert the resulting links to RSS feed links in order to increase the visibility to search engines and visitors

How To Get A List Of All The Links From Your Website or Blog

If you are using WordPress, the RSS for your blog posts (only, not pages) is found at yoursite.com/feed. This is the RSS for your blog posts only, it will not include your site's Pages.

To get a list of all Posts and Pages from your WordPress site you have to have an XML sitemap creator plugin installed. Then the link to all your Pages and Posts will be yoursite.com/sitemap.xml. This will also work with any other type of site that uses an XML sitemap.

You'll only need to submit one of the above URLs - choose the.xml link to submit all your site's pages and blog posts, or use the yoursite.com/feed URL to submit only your blog posts.

Web 2.0 sites such as Squidoo, HubPages and Tumblr also have RSS feeds containing lists of your submitted content as do content sharing sites such as EzineArticles. See their instructions for how to find the RSS feed for your content (be sure to find the RSS for your account specifically and not the RSS for the main site).

How To Remove Irrelevant Site Pages Before RSS Distribution

If you look at links in the yoursite.com/sitemap.xml options you'll see that it contains all the links on your site including pages such as About Us, Privacy Policy, Terms & Conditions, etc.

If you don't want to include these pages in the RSS feed you'll be mass distributing then highlight all the links, paste them into a spreadsheet and delete the irrelevant links.

Then copy the remaining links and paste them into the RSS Holder site shown below to create one link to submit to the Bulk Ping RSS Submit page (not the BulkPing site!) discussed below.

Mass Distribute All Your Content Distribution Links Via RSS

In addition to submitting the RSS feeds of your website, blog and specific content sharing sites you can s and submitting them to RSS directories, you'll probably also want to do the same with your content distribution.

Although there are sites where you can convert one link at a time to an RSS style URL, this would be very time consuming to do a list of 30 article directory links where your content was just submitted, for example.

RSS Holder Creates one RSS Feed from Many URLs

Instead to turn your multiple URLs Into a single RSS link you can use the site RSS Holder http://rssholder.com/ to create one XML link out of many separate URLs.

This site couldn't be any easier to use as you can see from the screenshot of the RSS Holder interface below. Once you're given the XML address of all the links, simply post it into the Bulk Ping Free RSS Submit Online tool mentioned below.

Distribute Your RSS Feed To Dozens of Distribution Directories

The simple way to make all your links and content more widely available to readers and search engines is to simply enter the feed URLs from above to Bulk Ping's Free RSS submit form.

Bulk Ping Free RSS Submit Online - Easily submit your site or a list of RSS links or URLs to multiple RSS directories.

Important Note: When you submit your RSS feeds at BulkPing, be sure to use the RSS submission form here, http://www.bulkping.com/free-rss-submit-online/index.php. The main URL for the BulkPing is different from the submission page and will only "ping" your links rather than distribute them.

RSS Bulk Ping Submissions automatically submit your feeds to 25 directories from 2RSS and Daytimenews to Twingy and Blogdigger and including Google and Goldenfeed, Plazoo and many more in between.

Get Many More Backlinks and Visitors

These simple steps are worth doing because they will spread your content to sites, people and search engines far and wide and result in dozens if not hundreds of extra backlinks and visitors.

Some Of The Easiest Ways To Earn Money Online

Income today is shrinking with the abundance in job losses, eliminated bonuses, salary cuts and diminished contributions on the 401K, but bills are not. If having regular jobs is no longer getting you enough cash to get by, then having side gigs on the internet may help you get back on your feet.

Here's some easy ways to earn money online. These sure fire ways will provide you the extra dough to provide food on the table.

Online Gigs

• Freelance work Almost any jobs nowadays can be done on a freelance or contract basis online. You can check out sites like Sologig to get contracts, part-time projects, or any freelance work in your field.

• Starting a small business You can turn your hobby, expertise or skills to earn money. Join sites like Jobvana to get tools to market your services online. These types are relatively easy ways to earn money online that you also love doing.

• Selling your junk You can sell things you don't like or have no use for anymore in eBay, Amazon and the likes. Furthermore, you can visit local thrift stores or garage sales to buy items for cheap and sell for much higher online.

• Be a mystery shopper You will need a keen eye and a good memory to be one. If you have these qualifications, you can register with companies who hire mystery shoppers. You main job is to go shopping on their appointed online stores and report what you observed on a customer's point of view.

• Sell photos to stock agencies You can also sell your photos to stock agencies like Shuttershock and get paid for it. Some pay for the images outright and others pay you when someone downloads them. You don't need to be a professional or seasoned photographer to submit photos for these sites.

• Virtual Assistance Small business owners online occasionally need help with their work. By being a virtual assistant, you will be helping them with their work like a secretary and get paid doing it. The work varies from making travel reservations to paying bills depending on your client.

• Write reviews Another way to earn is by doing product or book reviews online. People who usually do this are authorities on their respective field and clearly know what they are talking about. The list here are just some of the popular examples and the various ways to earn money online are a broad area to delve into to fit in one article.

Reminders

Here are some simple reminders to guide you when searching for the best ways to earn money online:

• Avoid paying anyone for online advice on how to earn money. This is counterproductive.

• Before quitting your day job, make sure your chosen field is profitable in the long run. Start working on your side job during the night or on weekends to not interfere with your main job.

• Be the best on what you do. No matter how small your chosen niche is, being the best on that field makes you equally great.

• Learn everything you can and pay attention to small details. Only through this route will your career of choice be recognized.

Conclusion

Several ways to earn money online came out every day and choosing the best one that will fit you takes utmost consideration. Do not rush things. Test the water first before making the dive.

3 Roles Social Media Plays In Advertising

In simple terms, advertising is representing your product in a favorable way to make consumers aware of it, and hopping they will buy it. If you have a business, such as selling bathrooms and bathroom accessories, they way you choose to advertise is crucial.

There are various advertising and marketing methods available to you today. This may include print media, television and radio, billboards and so on. A recent phenomenon that has revolutionized advertising is social media.

Facts about social media you did not know

Over 90% of all businesses that have a marketing department use social sites to market their products or services. Approximately 60% of marketers devote an equivalent of an entire workday just to develop and keep up with their social media advertising.

If you are wondering whether it is worth the effort, here is a fact for you; over 80% of companies that start using social media for marketing report an increase in exposure while 60% percent report and increase in sales.This might be due to the widespread use of these sites. Experts estimate that 43% of people between the ages of 20-30 spend at least 10 hours each week on social sites.

Role social media plays

Increasing goodwill and trustworthiness - Social sites allow your company to interact with customers, addressing their concerns, listening to their suggestions and informing them of new products and services. This will form a bond of trust between you and your customers.

Gaining new customers - Using social sites helps you gain new customers, whom you would otherwise not have reached. This in turn helps to boost your sales. Your sales increase will be significant given the high number of social site users.

Efficient product and service delivery - Since social media allows you to interact directly with your clients or customers, you will be able to learn their preferences and respond accordingly. This will also make your other marketing campaigns more targeted and easier.

The perception towards social media advertising is completely changing. It is no longer viewed as a passing trend but it has now become clear that this platform is here to stay. For almost all companies, maintaining a well-managed and strong presence on major social sites is necessary. Although having a company website is important, social sites have the necessary responsive and robust tools that supplement the company's website. There are strong reasons you should use this platform for marketing.

Social Marketing to Enhance Your Brand's Visibility

Companies are adopting unique search marketing strategies these days to get an edge over their competitors. In addition, they wish to make their presence felt on the international platform for attracting potential customers from around the world. The Internet has emerged as a boon for people. It is a dynamic, reliable and affordable medium that is used to inform prospective clients about the products or services. You will find numerous social marketing websites aiding companies to enhance their visibility among the customers. This marketing technique has emerged as the ideal option for companies due to its usefulness in enhancing sales and revenue. More and more people these days are using this technique to attract customers.

Social marketing is a buzz these days. It is the latest marketing technique adopted by many social media marketing companies to attract potential customers who access social networking websites frequently to buy products and services. In addition, it has become necessary for all companies to make use of these tactics to attract their prospective as well as existing customers. Marketing has always been necessary to boost the business' sales. Improper or no marketing will lead to losses. Traditional methods of advertising were time consuming and expensive. With social marketing you do not need to spend a fortune to reach out to a larger audience. More and more companies these days are willing to take their business on social networking sites for grabbing the attention of maximum number of potential customers. This technique has done wonders for companies and various other firms want to benefit in the same way.

Social media has emerged as the best medium for marketing your products effectively to the masses. Millions of people visit these networking websites every day. People spend hours on these websites which increases the possibility of checking out advertisements, offers, and more. If you wish to make your online presence stronger then get in touch with a reputed social marketing company immediately. These companies are proficient in Internet marketing and marketing on social networking sites. They are well versed with marketing techniques that will bring you excellent results in the least possible time. These professionals make use of social networking sites including Facebook, Twitter, Stumble Upon, Google+ and more. For instance, they will create a free Facebook page and update the status on behalf of the company on a regular basis. Video hosting is another strategy they make use of. All these strategies will help to make the company name popular among the customers and make them want to purchase the products.

With the escalating popularity of social marketing among companies, many firms are promising to provide customers with the best services. However, some firms may fail to deliver. Carry out an extensive research and locate a reliable service provider known for offering exceptional social marketing services at competitive rates. Do not be tempted by advertisements. A reliable firm will have positive reviews and testimonials from satisfied customers. Check these reviews before making a decision.


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